Did you know that custom banners are a powerful marketing tool for businesses of all sizes? They're versatile, cost-effective, and can be used indoors and outdoors to promote your business. In fact, they're so popular, according to IbisWorld, the worth of the custom screen printing industry grew by around 2.8% in 2022. Creating custom banners for your business can be an effective marketing tool to brand your business, provide information, and convey messages. Here are three tips that will help you create custom banners that have a great impact.

1. Send a Clear Message

It's important you create your banner with a clear and concise message in mind. You want to ensure the text is clear and the message can be seen from a distance. Avoid using long sentences or text that are too decorative.

Keep your message simple and easy to understand. Consider using bullet points or lists on your banner to highlight important information. Thoughtful text placement and style will make your banner aesthetically pleasing.

2. Use the Right Colors

Using the right colors will draw attention to your banner. Choosing fitting colors for your banner is essential in conveying your message. Try to stay consistent with the colors that are associated with your brand and logo. It'll help to connect the banner to your business and help people to remember the connection. Colors play an important role in making a lasting impression. Stick to only a few colors. Too many colors tend to look chaotic and can confuse the message.

3. Consider the Size

Before you decide which size banner you want to create, consider where the banner will hang and the area where the banner will be hung. For example, if you're going to hang the banner outside then you want it to be large. However, if you're going to hang it inside you don't want it to be oversized. When it comes to custom banners, the size can be especially important.

Work with a company that can help you design the banners you need to brand your business and deliver your message. The right support will make the process a breeze. Call Lime Printing & Digital today to order your custom banners. We look forward to hearing from you.